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iA Training · Communication

AI training for communication and content

AI can help you prepare angles, structure a text, or adapt a message. The training teaches you how to start with a clear brief and revise the result according to your audience, tone, and sources.

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1 day
text and image
Intra
in-person or remote
10 people
maximum per session
Qualiopi
OPCO: according to agreement

This training covers both - writing with a tool like ChatGPT or Claude, image generation with Midjourney - rather than treating them separately.

The risk in communication isn't misusing AI, it's overusing it without variation. (A post) LinkedIn One in two that begins with "In a constantly evolving world" ends up being seen. This training teaches you how to avoid that.

What a trained communications team does differently

She uses AI to produce a first draft quickly, but systematically reworks the tone so that it sounds like the brand, not like a generic language model.

Generating a visual with Midjourney that respects a given graphic identity requires a precise formulation of the request - most disappointing visuals come from an overly vague instruction, not from a limitation of the tool.

Without training, two pitfalls appear: obviously generated content that trivializes the brand, or a team that never exploits the potential for saving time due to distrust of the result.

Our program

Five modules, from drafting to the prompt library.

Module 1

Write with AI without losing your voice

Use ChatGPT or Claude for a first draft, then refine the tone to match the brand identity. Identify and eliminate generic language tics.

Module 2

Generate visuals with Midjourney

Formulate a precise query, iterate on a result, respect an existing graphic charter.

Module 3

Social media and editorial calendar

To adapt content into several formats (post, story, newsletter) without everything looking the same.

Module 4

Copyright and legal notices

What the company can or cannot do with content generated by iA, and what information to include depending on the use.

Module 5

Building your prompt library

Capitalize on the queries that work, so you don't have to start from scratch with each piece of content.

Who is the iA training for communication and creation designed for?

The communications teams that regularly produce text and visual content.

Companies that want to industrialize their presence on social networks without losing quality.

Creatives who are wary of AI for fear of uniform content.

Duration and format

A day, with a balance between text workshop and image workshop.

In-house, face-to-face or remote, up to 10 people per session.

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Funding

A support plan can be considered by your OPCOeloRezo is Qualiopi certified for training activities, based on its criteria, available budgets, and its agreement. The program and quote are provided upon request.

We support you with the agreement, the program and the mandatory Qualiopi monitoring.

Content creation exercise

Choose a question frequently asked by your clients. Prepare a brief with the reader, the key message, and available evidence. Ask for several angles, choose one, and then rewrite the text with your examples and wording.

Build your communication journey

Frequently asked questions

What is the "AI for Communication and Creation" training offered by eloRezo?
This eloRezo training course covers both text generation (with ChatGPT or Claude) and image generation (with Midjourney) for communication teams, emphasizing the importance of maintaining brand tone. It is led by Matthieu Valin, founder of eloRezo.
Does this course cover Midjourney?
Yes. The eloRezo training course dedicates an entire module to image generation with Midjourney, in particular to formulating precise queries and respecting an existing graphic charter.
How can we prevent iA-generated content from sounding generic?
eloRezo learns to identify and eliminate generic language tics in a text produced by iA, in order to systematically rework the tone and bring it closer to the brand identity.
Are there any copyright issues with content generated by iA?
Yes, eloRezo's training dedicates a module to the rights and notices to be provided depending on the use made of text or image content generated by iA.
How long does the "AI for Communication and Creation" training course at eloRezo last?
At eloRezo, this training takes place over one day, with a balance between text workshop and image workshop, in-house, up to 10 people per session.
Is this training eligible for funding by an OPCO?
Yes, the "AI for Communication and Creation" training course by eloRezo is eligible for OPCO funding. Specific details will be provided when the quote is prepared.
Can this training focus solely on text or solely on images?
Yes, eloRezo narrows the program to text or image depending on the priority needs of the communication team.
Who leads the "AI for Communication and Creation" training at eloRezo?
The training is led by Matthieu Valin, founder of eloRezo, iA trainer and speaker.

Train your communication teams in AI

15 minutes to study your project and build the roadmap for your iA deployment.

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